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Resources
The Mitch Seigel Blog
Nine Steps to Better Listening Skills
Submitted by Mitch Seigel on Sun, 01/20/2012
If ten people were to describe a typical salesperson’s attributes, the last one that would come up is being a good listener. This is quite ironic since, according to the elite salespeople in several fields, listening is the number one attribute of a good salesperson....
If ten people were to describe a typical salesperson’s attributes, the last one that would come up is being a good listener. This is quite ironic since, according to the elite salespeople in several fields, listening is the number one attribute of a good salesperson....
Strategic Planning for Growth
Submitted by Mitch Seigel on Mon, 01/16/2012
They say that our personalities are established well before we are seven years old. I
would have to agree. While I have been tested several times and always come up as a
driving personality, I have to believe that I also have a lot of analytical tendencies in me as well....
Networking for Business Development?
Submitted by Mitch Seigel on Fri, 01/06/2012
If it were only that simple! It’s becoming much more complex all the time. As more and
more wayst to network become available, it means that more time needs to be spent on
determining which ways to network are most appropriate for you and/or your business.
What’s in Your Wallet?
Submitted by Mitch Seigel on Fri, 12/30/2011
As we head into the home stretch of the year, we also head into the home stretch of
the college bowl season. I’ve checked out a few of the games and it amazes me to see
just how few people are in the stands. Thirty five games this year, and probably about
twenty five are all about sports marketing...
Are you a consultant to your clients?
Submitted by Mitch Seigel on Fri, 12/23/2011
The term consultant gets thrown around quite a bit these days. There are those who
are consultants and those who say they are consultants. What’s the main difference
separating these two groups of individuals?
What is your Brand?
Submitted by Mitch Seigel on Thur, 12/15/2011
Last week I attended a breakfast meeting of about twenty marketing executives who
meet once a month to assist one another in work related matters. The person who
set up the group indicated to us that the restaurant where we’ve held the meetings
the past eight years, was in the dog house with its corporate owners, due to lackluster performance in the past year....
Are you good at the Oral Dance?
Submitted by Mitch Seigel on Mon, 12/12/2011
When I was a kid I became attached to sports by listening to the likes of Vin Scully, Dick Enberg and Chick Hearn broadcast the local major league teams on the radio. This
is also how I became attached to the broadcasting industry. My dream-to be the next
Vin Scully! The only problem was that I had never spoken to an audience- never mind
speaking to thousands listening on the radio!...
What is Non-Traditional Media today?
Submitted by Mitch Seigel on Fri, 12/02/2011
It used to be that if you saw an airplane at the beach towing an ad for a business, that was non-traditional media. Then billboard companies started putting up messages on sides of buildings and that was non-traditional media. Then you started seeing street advertising, commonly known as guerilla marketing, popping up everywhere and that was non-traditional media.
It used to be that if you saw an airplane at the beach towing an ad for a business, that was non-traditional media. Then billboard companies started putting up messages on sides of buildings and that was non-traditional media. Then you started seeing street advertising, commonly known as guerilla marketing, popping up everywhere and that was non-traditional media.
Time Management Skills are Essential
Submitted by Mitch Seigel on Tue, 11/22/2011
Just four months ago I wrote the blog on the importance of time management skills. I feel it is so important toward your success in sales or as a sales department that I want to repeat the blog, with
some enhancements. Time management always seems to be one of the most difficult parts of the sales process to tackle for most salespeople. The over achievers know that it is also the most important part of the process and how you are able to grasp the concept, in most cases, leads directly to either being a failure or a success.
Extending the Brand through Event Marketing
Submitted by Mitch Seigel on Tue, 11/16/2011
The very first experience I had in my career, as it relates to media and advertising was an event. My first job was in Utah at as small radio station. The owner asked me to meet him at a Honda motorcycle dealer when I made the initial drive to Utah. When I
got there I was immersed in an event at the dealership, and as they say, from that point on, it’s history. I was hooked on events!