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Resources
The Mitch Seigel Blog
Networking in the New Year
Submitted by Mitch Seigel on Wed, 1/02/2013
Are you planning to work your net in the New Year? The same fantastic opportunities to maintain and increase your sphere of influence are right at your fingertips. Unfortunately it won’t just happen; you’ve got to work to improve your net.
Are you planning to work your net in the New Year? The same fantastic opportunities to maintain and increase your sphere of influence are right at your fingertips. Unfortunately it won’t just happen; you’ve got to work to improve your net.
Marketing Plan 2013
Submitted by Mitch Seigel on Wed, 12/26/2012
Failing to plan is planning to fail. We’ve all heard this so many times, yet the majority of us continue to not set plans on how to achieve our objectives.
Failing to plan is planning to fail. We’ve all heard this so many times, yet the majority of us continue to not set plans on how to achieve our objectives.
Achieving your sales goals
Submitted by Mitch Seigel on Tues, 12/18/2012
How many times have you asked some questions of a customer and the answers you get have you saying to yourself, “This will be an easy sale!”? More than 30 years ago I had a sales manager who explained to our staff that to reach our goals each month, we need to have more than twice as many dollars in prospective business than our goal, and we should also aim for 110% of goal.
How many times have you asked some questions of a customer and the answers you get have you saying to yourself, “This will be an easy sale!”? More than 30 years ago I had a sales manager who explained to our staff that to reach our goals each month, we need to have more than twice as many dollars in prospective business than our goal, and we should also aim for 110% of goal.
Media Planning for 2013
Submitted by Mitch Seigel on Tues, 12/11/2012
As we move into a new year, the vast depth of media continues to grow. While new media is predominantly where you can reach those under 40, the baby boomers and their parents are living longer and healthier lives than ever before, allowing media once thought to be going extinction, to stay alive as well.
As we move into a new year, the vast depth of media continues to grow. While new media is predominantly where you can reach those under 40, the baby boomers and their parents are living longer and healthier lives than ever before, allowing media once thought to be going extinction, to stay alive as well.
Stop Selling; Start Consulting!
Submitted by Mitch Seigel on Tues, 12/4/2012
How many times have you asked some questions of a customer and the answers you get have you saying to yourself, “This will be an easy sale!”?
How many times have you asked some questions of a customer and the answers you get have you saying to yourself, “This will be an easy sale!”?
Sports Marketing Opportunities Lost?
Submitted by Mitch Seigel on Tues, 11/27/2012
The NCAA finally has agreed to have a playoff to decide the national champion of football- starting after the 2014 season. In my humble opinion, there have been so many sports marketing opportunities lost, it is hard to believe.
The NCAA finally has agreed to have a playoff to decide the national champion of football- starting after the 2014 season. In my humble opinion, there have been so many sports marketing opportunities lost, it is hard to believe.
Master salespeople never give up…They never give up!
Submitted by Mitch Seigel on Tues, 11/20/2012
The longer you've been in sales, the more you will understand that the time you put in will deliver orders in the end. The hardest part is to not give up before the order comes.
The longer you've been in sales, the more you will understand that the time you put in will deliver orders in the end. The hardest part is to not give up before the order comes.
Event Marketing; Is it Worthy?
Submitted by Mitch Seigel on Tues, 11/13/2012
Extending the advertising and marketing dollar is a never-ending challenge. Just doing it through event marketing, for the sake of budget extension is not worth the time and effort.
Extending the advertising and marketing dollar is a never-ending challenge. Just doing it through event marketing, for the sake of budget extension is not worth the time and effort.
Culling the Sales Pipeline
Submitted by Mitch Seigel on Tues, 11/6/2012
I was taught years ago that when you fill the pipeline with prospective customers that eventually sales will be pushed through on the other end. I can’t tell you how true this lesson has been over many decades in sales and sales management.
I was taught years ago that when you fill the pipeline with prospective customers that eventually sales will be pushed through on the other end. I can’t tell you how true this lesson has been over many decades in sales and sales management.
Sports Marketing
Submitted by Mitch Seigel on Tues, 10/30/2012
Congratulations to the San Francisco Giants; winners of two of the past three World Series titles-not an easy feat to accomplish. Now the work begins! How can the giants take advantage of being the king of the hill in baseball for two out of three years?
Congratulations to the San Francisco Giants; winners of two of the past three World Series titles-not an easy feat to accomplish. Now the work begins! How can the giants take advantage of being the king of the hill in baseball for two out of three years?